Bullying UK with a strong agenda knew that they had to fight bullying in as many ways as they can and they’ve decided to use QR Codes to promote their anti-bullying campaigns too! It’s ground-breaking, really, because this is the first time ANY charitable organization is actually using the QR Code system to promote an event or organization of this kind.
Together with TalkTalk Innovation, Bullying UK got the QR Code promotional efforts running and this effort saved many other schools truckloads of money which is around the estimated amount of 34,000 pounds! Bullying UK ran a poster project during the anti-bullying week, which ran between November 17th till November 21st and they received a grand of 2,000 pounds to help fund their project. It’s barely enough, in our personal opinion – but they got it running anyway.
The QR Code project allows for mobile phone numbers to spread the message via posters that can be downloaded when the QR codes are scanned into mobile phones. In fact, whenever a youngster felt like he or she would like to put a little bit of effort and contribute his or her creativity to the project, they can log into Bullying UK website at www.bullying.co.uk to make their own posters. Once complete, the youngster can proceed to print the poster out…the poster contains two very special QR Code on them.
One QR Code leads the mobile user to the specific poster and download it to their mobile phones, which can be used as a wallpaper if so wish to. On top of that, the poster with QR codes on them can be shared amongst these youngsters via MMS or Bluetooth transmission.
Well, the other QR Code will lead the mobile phone user to the Bullying UK website where more information about their efforts and activities can be found. We are not sure what to expect of such an innovative effort but considering the fact that the stats showed that more than 10,000 of these posters were downloaded and shared, it’s a huge step for the charitable organization!
It gives humanity a little bit of hope with this new technology especially when such a strong message, like anti-bullying, can be widely spread amongst youngsters with mobile phones.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- New Android Features That Makes It Work Like an iPhone
- Ohio Police Department Uses QR Codes
- How QR Codes Are Helping Mobile Apps
- QR Codes and Alcoholic Drinks Do Mix!
- QR Codes Allow You to Buy a Soldier a Beer
- Hointer Makes Shopping For Jeans Easier For Men
- RaceMenu Uses QR Codes to Allow On-Site Event Registration and Payment
- Washington MO Parks To Get QR Codes
- Top 4 Tips on Choosing the Right Colors for Your Mobile Site
- QR Codes Vs. Tags
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.