Officials at Temple Terrace in Florida are now using quick response codes to market the city among smartphone users.
Temple Terrace’s director of public works, Robert Gordon, explains that QR code is cutting-edge technology and that it will be an effective and quick way to share information with the public since more and more people are now using smartphones.
Officials, with help from the Greater Temple Terrace Chamber of Commerce, created and installed the first QR code sign at the city and will be putting up more signs around town. There will be signs at the library, at the Rec Center, at the chamber office, and at other public areas. Temple Terrace also plans to put up signs in its downtown redevelopment area, in the neighborhood parks, and in other prominent areas at a later time.
The QR codes installed in front of the city buildings will direct smartphone users to the city’s website. The codes in front of the chamber office will lead scanners to the chamber’s site.
Temple Terrace is one of the first cities in Florida, and maybe in the United States, to be utilizing these 2D barcodes as a city marketing tool.
Other cities can follow Temple Terrace’s example and take advantage of QR code’s ability to provide interactivity for smartphone users, its novelty, and its ability to share any kind of useful online content. If local communities see the potential of QR code technology, then they can use it to pave the way towards progress and towards a more informed public.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- Journalists Need To Jump Into Internet Game Plan and ENGAGE
- FTC Issues Mobile Security Warning
- Young Singaporean Entrepreneurs Explore Toting QR Codes
- Public And Police Use QR Codes
- Are Image Recognition Software a Threat to QR Codes?
- Mindshare Solicits Customer Feedback Through QR Codes
- QR Codes in the Sky
- Making QR Codes Campaigns Work: Creating an Optimized Mobile Site
- Australians Fly With QR Codes
- Use QR Codes To Help Tourists
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.