We’ve recently talked about a giant QR code installed on the rooftop of the Southern Resources building in Charlotte, NC’s NoDa district in a bid to make it to the Guinness World Records.
But it seems that this rooftop code is not an entirely unique idea. In fact, it seems that QR codes on the rooftops of buildings may just be the new trend in QR code application.
This is apparent when Phillips & Co. made it known that it is planning to put up quick response codes on rooftops in an effort to infiltrate Google Maps. Sneaking into Google Maps, as many internet marketers already know, is a good way to get free advertising on Google.
The Austin-based management consulting firm’s new proposition, known as Blue Marble, offers businesses, schools, and cities marketing services through “space-accessible profile.” Blue Marble aims to help businesses transform their rooftops into what is known as space-accessible billboards by putting up dynamic QR codes into the physical site.
Not only will the codes attract the attention of planes passing by the Texas skyline, but taking a satellite image of the code from space actually makes it accessible in top navigation applications such as Google Maps and Google Earth.
Phillips explains that Google Earth app has been downloaded millions of times and that by integrating the codes into a company’s space-accessible profile, scanners will be able to get access to dynamic marketing videos, programs, coupons and other content while they view the exact geographical location. The codes would also make it in Google Maps.
QR codes on rooftops sure provide business owners an innovative and efficient way to connect to their customers. And it is great that people are now seeing rooftops as a great platform for a dynamic marketing tool. Not to mention its ability to lessen the “congestion” of billboards along highways.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- Study Finds Twitter Slightly Outpacing Facebook Recently
- QR Coded Toilet Paper Helps Promote HIV-AIDS Awareness
- Interactive Restaurant Tables Made Simple with QR Codes
- Awesome Russian Pavilion and Facebook 'Like' Crackdown
- The Japanese QR Code Studies Reveal Wonderful Insights
- Women, Carnivorous Plants and QR Codes: Yiying Lu Goes QR Code Crazy
- Scanbuy and Triad Retail Media Team Up for QR Code-Based Mobile Strategy
- Additional Tips to Making an Effective Call to Action Button
- Facebook Apps Add At Least 182,000 Jobs
- QR Code Links To Coke's Music Site
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.