In Amsterdam, QR codes are now being used for a different kind of window shopping.
Amsterdam has a popular shopping area called The Nine Streets or De 9 Straatjes where you could find a collection of shops, hotels, museums, restaurants, and art and culture centers. It is located in the heart of Amsterdam. The good news is that, you can be out as late as midnight or be there before dawn and still shop with your mobile phone and QR codes.
All these thanks to QRoute. More than 30 shops in De 9 Straatjes are participating in the program. You can scan a QR code next to a product displayed on their windows and have it delivered to your doorstep in an attractive gift box two days later. For some stores, their shop window would feature the products they sell and you can scan the QR code and you will be taken to a mobile site that lists all the products they have on display. You can just choose which products you want to buy .
You would need to download a mobile app from 9straatjesonline. If you have an iPhone, point your browsers here: https://itunes.apple.com/app/9straatjesonline.com/id561688353?mt=8
The whole system is powered by PayPal.
PayPal reports that they are looking to get into entering mobile shopping because they think that technology would change how people shop in the future, with mobile devices being a central part of it. In the Netherlands, 44% of the population are using smartphones, and they expect it to reach 75% by 2014.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- Interactive QR Codes and Holiday QR Codes
- A Prayer For Those Who Faced Hurricane Sandy
- Android Controls Forty Eight Percent of Smartphone Market
- Kimberly-Clark Launches QR Code Patient Safety Education Program
- Three Things to Remember When Designing a Mobile Site
- QR Codes Can Save Lives
- App Highlight: The Best Apps Market for Android
- A-Third Of Our World Is Connected To The Internet
- Vanity QR Codes: Are They Worth It?
- Secret Ingredient In QR Codes
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.