Quick response codes are normal fare in technology advanced countries like Japan and South Korea. In the United States, Canada and United Kingdom, QR codes are fast gaining grounds. We’ve also featured some QR code-related news in countries like Australia, France and Germany.
Now, let’s have a glimpse at how other countries are doing QR code campaigns.
Sweden now has its very first pop-up QR code store at the Stockholm Central railway station. The QR code store was put up by e-commerce firm Jetstar in the hopes of getting the commuting consumers in the grind of mobile shopping. Jetstar teamed up with several retail brands in its efforts to show the traveling public that they can browse and purchase products without having to go to stores. All they need to do is visit Jetstar’s mobile site by scanning the QR codes while waiting for their train.
4me is set to introduce Netherlands to the wonders of mobile payments via QR codes. 4me’s “Scan, Shop & Go” solution uses these two-dimensional matrix bar codes as the key elements to being able to pay with a mobile phone. Users simply need to scan a QR code to be able to pay for purchases with their bank account, iDeal, or credit card. Of course, beforehand, you will need to store your financial account details in your phone.
In addition, 4me is planning to introduce a retail concept that deploys the payment method in store displays.
Napier-based online marketing agency Nurve, in partnership with the Napier Inner City Marketing and the Art Deco Trust, urges tourist and retail outlets to start displaying QR codes on their buildings. They believe that with the placement of QR codes on buildings, they can enhance tourist experience in Napier.
Nurve director Ailne Bradley said she hope businesses in Napier’s downtown area would offer engaging online content, like historical images and retail or dining offerings.
Nurve will be holding a series of workshops for local businesses in order to help them understand QR code technology and how it can benefit them.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- Paypal Bridges The Online And Offline Commerce Divide
- NFC Partnerships: MacKay Meters and UIC; Etisalat and EIDA
- RaceMenu Uses QR Codes to Allow On-Site Event Registration and Payment
- USPS Continues Summer QR Code Discount Promo, Makes it “More Refined” This Time
- Using Graphics to Give Out Numbers and Statistics
- Autolyst to Launch QR Code Powered Automotive Social Network
- Remember Your Loved Ones And Share With QR Code...On Tombstones
- QR Codes to Gain More Popularity with Google
- Would You Rather, Really, Thumb It?
- ANA Offsets Carbon With QR Code
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.