Our services

QR Code Cooking It Up


In France, something’s really cooking up because La Croissanterie, a huge French fast-food outlet, just launched their QR Code loyalty program. The aim of this QR Code marketing campaign, like other brand names (namely restaurants and fast-food chains) is trying to give their customers a reason to come back. Customers of La Croissanterie can get points, enjoy discounts, transport cards, and identify themselves at the checkout counter. Loyalty programs are really picking up on the usefulness of QR Codes. Their loyalty program is set to go on through the end months of 2009 till early 2010.

In the meantime, on US soil, we have something a little bit more interesting. As with the American culture, life is for the living and when you’re living, there’s always a reason to party…healthily. Here, we have a QR Code PARTY! The QR Code party is aptly called the Sweetgreen Barcode Block Party and will be held in Washington DC. The party is organized by a trio named Nic, Nate and Jon. Collectively, they call themselves Sweetgreen boys. Check out their funky website over here.

If you don’t know what they are, here’s a clue. Sweetgreen is an environmentally-friendly company selling fresh, environmentally-friendly, healthy foodstuff using 100% compostable packaging. They even have something called the Sweetflow Mobile which is, essentially, a frozen yogurt truck from the main outlet. What’s interesting is that the truck runs without a generator which reduces the consumption of fuel.

When’s the party? October 11th 2009 from 4pm till 8pm.

What should you expect from them? You’re promised tons of fun, lots of great live music, exciting entertainment, freebies and of course, FOOD. Slotted to perform are performances like US Royalty, The Beautiful Swimmers and Chris Burns. They’ve been actively promoting this QR Code party all over the internet and are enticing people to come see their event.

There’s going to be a surf competition (on land, yes), bike racing and yoga too. If you’re planning to crash this party, don’t forget to bring along your iPhone or Blackberry, they remind you, because there are going to be lots of QR Codes for you to scan. Each QR Code entitles you to freebies…and…ahem, maybe even a date with one of the owners.

More articles in this topic

Martell Noblige Cognac Shows Marketers How It Is Done

Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]

Read more
QR Codes Help You Dispose of Garbage Properly

When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]

Read more
Keep Me Safe: QR Codes for Protecting Children with Autism

Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]

Read more

Leave a Reply

Your email address will not be published. Required fields are marked *


one × 1 =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>