Pizza Hut knows the value of mobile marketing for their products. The chain reports that around 30% of their carryout and deliveries comes from digital ordering. And mobile devices have been helping, the company reports that compared to data in 2010, mobile devices helped them get 4,000% more digital orders!
Caroline Masullo, the company’s director of digital & social marketing, relates that it is the fastest growing segment of their business.
It is no surprise that the company has launched a new app to help give their customers a better experience on mobile. The new app will use the phone’s GPS functionality to make it easier for their customers to order.
In fact, Pizza Hut wants their customers to order in just 30 seconds. After you input your payment information, you can just tap on what you want and have it delivered to you. If you want, you can also receive deals from the pizza chain via push notifications.
Pizza Hut also put up a QR code on their Web site so that people could easily download the app to their phones. Instead of launching Google Play to get the Android app, for example, you can just scan the QR code and it will do all the work! Aside from Android, the app is also available for iOS devices and windows Phone.
You too can make use of a mobile app to bring in more sales and help you with your branding. You would need to plan what type of services and functionality you would want to offer your customers. Also check out what smartphone features are already available that you could take advantage of. In Pizza Hut’s case, they leveraged the GPS technology and push notifications that most smartphones already have to add more functionality to their app.
BeQRious can help you build a working app that would help you wow your customers! Drop us a line at firstname.lastname@example.org and tell us your goals, and we could tell you what you need to do or could do!
More articles in this topic
Want to do something fun, exciting, meaningful and will go down in the history books in the next couple of days. Or perhaps, you are just as easily excited about QR Codes as we are. Either way, here is your chance to join a bunch of enthusiastic youth in making the world’s largest QR Code […]Read more
Hot Springs in Arkansas is bringing together history and sports in its latest tourism initiatives. Hot Springs has 26 sites that make up its famed Baseball Trail. These sites are marked by a special marker that commemorates why a certain place is special to the town and baseball. For example, one of the sites talk […]Read more
If for anything, Bitcoin is an interesting piece of currency. The virtual currency is now increasingly being used in real life. Some employees now accept Bitcoins as salary. Online shops and even brick and mortar retailers also see Bitcoins as legal tender that you can pay with. There are groups of ardent Bitcoin supporters as […]Read more
- Mobile Is Rising: How Can You Take Advantage of This Trend?
- P&G and Walmart Rolls Out the PGMobile Shopping Truck
- Three Simple Ways to Gain More Conversions from Your Website
- Everything You Need to Know When You Are Updating Your Apps
- QR Code Contest Promoting Barca To Fans
- Zappos Uses Naked Women and QR Codes in Latest Ad Campaign
- Measure Your QR Code Success
- QR Code's Novelty Perfect For Promotion Of Newsletter Service
- TNT Post Netherlands Adds Spice To Direct Mail Service
- QR Code Enabled Nokia Phones
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.