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OOS Creates QR Coded EcoTour of Medford/Somerville Campus

ecotour qr code
The OOS or the Office of Sustainability recently introduced to the public a self-guided tour of Tufts University’s Medford/Somerville campus that features quick response codes. The Tufts EcoTour is aimed at encouraging members of the community to learn more about Tufts’ sustainability initiatives.

QR coded signs can be found on buildings, like dormitories and administrative buildings, all around the campus. Scanning the code at each tour stop with the use of a smartphone can direct one to a page on the OOS site where he or she can get more information about the university’s sustainability milestones and initiatives.

Currently, there are 10 QR codes set up for the EcoTour. Five of these codes can be found uphill and the remaining five can be found downhill. Each code also provides directions to the next stop or destination of the EcoTour.

What’ more, there is a catch to taking the EcoTour and completing it. The OOS will be giving a prize to people who get to the final stop. Note, though, that one can have the option not to complete the tour all at once.

The OOS came up with the project after seeing that campus tours do not really highlight the university’s commitment to sustainability. Tuft is considered a frontrunner in the sustainability movement, and the OOS decided to promote the university’s history in this movement for current as well as prospective students who are interested to play a role with school-based environmental groups.

The EcoTour is still in its pilot phase so, naturally, the OOS will still have to see how people will receive the codes and to see if the locations attract any traffic. The OOS also plans to make minor changes to the content as well as add other interactive content like audio clips and videos.

The OOS will make the EcoTour QR codes permanent if the pilot proves to be successful.

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