With most retailers getting 40% of their yearly sales during the holiday season, the last three months of the year is a very special time for them. This is the reason why retailers move up their game and try to get ahead of their competition during the Christmas shopping season.
Target is no different. This year,they are trying to use technology to get ahead.
Target has announced that they will match any competitor’s price. This includes most other retail stores such as Best Buy, Toys R’ Us, Walmart and Amazon.com. You can go inside your local Target store and check out the prices from competitors. If you find a lower price somewhere, Target will match their prices to that lower price. The price matching promotion will be in force starting November 1 through December 24.
Target is also using QR codes to make shopping even easier. The retailer is going to attach QR codes to the hottest toys. Scanning the QR code takes you to a mobile site that allows you to buy the toy and have it delivered to anywhere in the country for free.
So if you have countless of nephews and nieces living far from you, you do not have to worry about the postal charges when you send them your Christmas gifts.
Or for busy parents who can’t ditch their kids to shop, you can still keep your Christmas presents a secret by scanning these QR codes and having them delivered to your home. This works really well for Santa Claus, too.
Target is also offering free Wi-Fi for their customers. So if you need to check out what toys are hot for the season, or if you are trying to remember what your wife wanted for Christmas, you can always check out the Facebook status update where she mentioned it.
At some locations, Target will have wayfinding technology to direct lost shoppers to where they want to go.
To be honest, there is nothing unique or new with what Target is doing. But, taken together, this might help give them an advantage over their competitors.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- That QR Code Could Become Your ATM
- Going Viral With Pinterest
- Two Unique Uses for QR Codes
- QR Codes Around the World (Sort Of!)
- Pokemon Card QR Code Linking to Adult Site: Real or Hoax?
- QR Codes Promote Florida City
- A More Mature Understanding Of QR Codes
- From Chapter To Chapter....Connect
- QR Cow In A Parade
- Spot Oakley's Snowstorm
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.