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Australian Farm Helps Visitors at Fruit Picking with QR Codes


Visitors to a farm in Australia are in for a delight with the QR codes that have been provided for them.

The Sorell Fruit Farm in Southern Tasmania has opened its doors to visitors who want to pick their own food at the farm. The owners have come up with a novel way to use QR codes that provide information for visitors and customers.

Sorell Fruit Farm has a variety of berries and cherries that are available for customers to pick. You can have your fill of tayberries, boysenberries, silvanberries, strawberries, loganberries, black currants and other similar fruits. Most of them come in season now, but they would be ready for picking in December and January.

However, unless you grew up in a farm, chances are you would know very little about these fruits. You probably would not know what type of cherry it is for example, or if it is already ripe for the picking.

So what did Sorell Farm do about this situation?

Sorell Farm has launched a QR code campaign for their farm’s onsite visitors. They have put up QR codes on signposts placed at the end of each row of fruits. You could scan these QR codes to get to know what kind of fruit it is, what variety it belongs to, how to pick the best pieces, along with picking instructions. In short, it tells visitors how to choose the ripest and best fruits and how to get them.

Sorell Farm’s Bob Hardy hopes that visitors would be able to use these QR codes and their smartphones to make their farm visit a little more educational and fun. Hardy also says that information will be available in English and Mandarin Chinese, because they have a lot of Chinese visitors to the farm.

Hardy also notes that this could be the first time that QR codes have been used in outdoor tourism in the country.

And what if you do not have a smartphone? You can still get the information offline.

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