It is always great for us when we hear about campaigns kicking off and how people are putting their faith in the convenience and effectiveness of QR Codes.
It is such a delight to hear news that political activists in Germany are taking to the tool very well. Political activism is nothing new, it’s everywhere, in all countries around the world. It is the only way people can get their voices heard and it helps governments connect and get feedback from the citizens as well. Suffice to say that their activities take on many forms and evolve with their means of communicating with each other. So, now that mobile technology has reached a borderless stage, no doubt political activists will hop onto the QR Code train. We are not sure if the German activists are the first to use QR Code to voice their opinions.
The seemingly simple QR Codes are now being used to connect people of like-mind, share information and arrange events. It is also because of its simplicity that people like using QR Codes…easy and quick. And of course, needless to say, its popularity and quick adoption by some is due to the fact that creating a QR Code is absolutely free. QR Code technology is currently being used by marketers and sales people in Germany too but this is the first time we are hearing about it entering the sensitive political arena.
Before this, animal activists group in Germany, NOAH, championed their causes and events using QR Codes too. The organization created and printed QR Codes that led to mobile sites, online social networking accounts to educate, promote and encourage the protection of animal rights. The QR Codes printed on posters, leaflets, products and hand-out materials proved to be popular and were widely scanned. One of the QR Codes showcased online videos that educated consumers about how cosmetics experiments and tests were done and how the lab animals were experimented on using dangerous chemicals and products. It also showed consumers ways to stop the abuse of animal rights and what they can do to support their cause.
The bad news is that ill intentioned people also hopping onto the QR Code bandwagon. So, our advice to our readers is to be cautious but not weary. Scan only QR Codes that are not suspicious, from trusted companies, brands and organizations. If there isn’t an explanation about where the QR Code will lead to, it is probably safer not to scan it.
More articles in this topic
Talk about marketing and you will get differing opinions on what works and what is effective. We have seen a lot of success stories as far as marketing is concerned, and this one is no exception. Martell Noblige Cognac brought together different types of marketing to come up with its latest campaign. The theme for […]Read more
When it comes to the environment, we all have to pitch in. While it is best to minimize the amount of waste we produce, there is still garbage that we have to take care of. One of the best ways to dispose garbage is to segregate it. You can always sell recyclable materials such as […]Read more
Parents of kids with autism have many fears. One of them is losing their kids as they wander off to some place they are not familiar with. QR codes have been helping parents with autistic kids. It is a fact that most kids with autism will wander and get lost with their parents. It happened […]Read more
- Sexy QR Codes
- QR Code Scanning in China Increases
- Layar Integrates QR Codes into Augmented Reality App
- New QR Code Idea: Add a Layer of Mystery to Your Marketing
- Handy International's Fish Products Packaging Now Sports a QR Code
- The Business of Business Cards
- Making A Lot Of Noise In Hong Kong
- Bringing Offline People Online In The Real World
- QR Code Advertisement On Bus Wrap
- How Many Ways Can QR Codes Be Used?
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.